After researching, designing and leading trips through some of the most exciting destinations in France (for nearly 25 years), we've decided that we'd like to offer something a little different. We've often thought that we would much rather vacation on a smaller scale – with a few close friends or family - tailoring the trip to our specific interests. If you're like us, you might also want an "insider" to create that itinerary for you. Private winery visits? Custom designed bike routes? Walking through the vines and countryside? An aerial tour of the region? A private visit of a historic monument? A cooking class with a renowned regional chef? It's all possible. We'd love to show you these beautiful places that we fell in love with. It's special and personal – like your vacation here should be. Until then… A Bientôt.

Gaëlle Forey, a native Burgundian and Brittany who is the most French woman ever, decided after ten years in the luxury hotel industry in the London and five years as director of events for a prominent wine producer in Burgundy, to fly on her own! Tailoring discreet luxury travels and events for sophisticated professionals as well as refined private travelers who want a unique and exceptional experience. My mission is to understand your needs and fulfill your unspoken desires from the simplest to the most extravagant. My expertise lies across Burgundy, Bordeaux, Paris, the Loire Valley and the South of France. Undiscovered France awaits you!

As many of you know Diana passed away this past during June 2020 after a twenty-seven-month fight with stage four colon cancer. The Hidden France was Diana and Diana was The Hidden France in every ounce of her body: we all saw it, loved her, and her trips more because of it. With this in mind I thought how could I continue the spirit of Diana's business all the while creating a legacy for Diana's other passion coaching and mentoring young athletes in Freestyle Skiing.

As I sold my wine business in the summer of 2019 to the Boisset family of Burgundy I met their director of hospitality, Gaëlle Forey, who also worked with Diana on her last Hospices de Beaune trip in November 2019. Gaëlle was in the process of formulating her own bespoke tour business and this past fall Gaëlle and I began discussing how she might take over Diana's client and supplier base albeit in the face of covid's constraints.

In France when the creator of a small enterprise retires there is a system, or better said an understanding, that after a number of years grooming a "successor" she/he is "given" the business when the owner retires. I sensed in Gaëlle her enthusiasm and passion for France and its wine regions that is as contagious as was Diana's. Speaking beautiful English with an accent "charmante," charming, I felt she was a worthy successor.

Finally, in order to complete a two-pronged legacy, I have created a Memorial Fund for Diana in order to encourage and support Freestyle Skiers at the local, regional, national and international level.
The DeeWilliamsFund.org is a Charitable Advised Fund that will be administered under the umbrella of The Vermont Community Foundation that administers multiple charitable funds throughout Vermont, Diana's home state. The website is now up and running :


With this in mind, Gaëlle and I have agreed that for being Diana's "successor" she will contribute, a thank you really, to the DeeWilliamsFund of 5% of the gross of cost of trips for the next four years that come from The Hidden France's client base.

I suspect that you are as excited as I am at the thought of traveling again and look I forward to helping Gaëlle, as Diana would say, "Be a big fat success!"

Have a wonderful and healthy year and see you soon in France.

Best, Alex Gambal

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SASU C.D.L – The Hidden France - 115 Route de Dijon - 21200 Beaune
Tel : + 33 (0)7 83 13 98 71 - SASU au capital de 10 000€ - Siren : 893 619 700 R.C.S Dijon
N° TVA Intracommunautaire : FR78 893 619 700 et numéro Atout France : IM021220001
Hébergeur du site : IT Belle, Route de la Maison Blanche, 78630 Orgeval
Responsable publication : Gaëlle Forey